Job description
- Develop and execute comprehensive digital marketing strategies, create and curate engaging content for our website, social media channels, email campaigns, and other digital platforms, to increase brand awareness, drive traffic, and generate sales
- Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram, and other relevant channels; Monitor key performance metrics and analytics to track the effectiveness of campaigns, and identify areas for improvement
- Create and curate engaging social media content for our website, social media channels, email campaigns, and other digital platforms.
- Monitor kep performance metrics and analytics to track the effectiveness of campaigns
- Identify areas of improvement and optimize performance.
- Collaborate with cross-functional teams including creative, product, and sales to ensure alignment and consistency across all digital touchpoints.
- Stay informed about industry trends, emerging technologies, and best practices in digital marketing, and leverage this knowledge to drive innovation and growth.
- Conduct market research and competitor analysis to identify opportunities and develop strategies to maintain a competitive edge.
- Oversee the management of our website, including SEO optimization, user experience enhancements, and content management.
- Manage relationships with external vendors, agencies, and partners to support digital marketing initiatives as needed.
Qualifications
- A Bachelors degree in Marketing or related field.
- Minimum of 2 years of cognate experience with proven track record of success in managing digital advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram, etc.
- In-depth knowledge of digital marketing channels, strategies, and best practices.
- Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
- Excellent written and verbal communication skills, with the ability to create compelling content for digital platforms.
- Creative thinking and problem-solving skills, with a passion for innovation and continuous improvement.
- Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
- Experience with e-commerce platforms and understanding of online consumer behaviour are a plus.
Compensation and Benefits
- Salary: N150,000 Gross, Pension, Health Insurance and Life Insurance
- Professional development opportunities
- Company-sponsored events and team-building activities
Why Work With Our Client?
- Innovative Environment: Innovation is key to their survival. They embrace new ideas, technologies, and approaches to solve complex challenges and stay ahead of the curve in a rapidly evolving industry.
- Professional Development: They strongly believe in investing in our people. From ongoing training and development programs to mentorship opportunities and career advancement paths, we are committed to helping our team members grow and succeed.
- Collaborative Culture: Collaboration is key to our success. We believe in the power of teamwork and leverage the diverse talents and perspectives of our team members to achieve our goals together.
- Meaningful Impact: Working with our client means making a real impact. Their projects and initiatives are not just about business; they’re about making a difference. Whether it’s developing cutting-edge power solutions or contributing to a sustainable future, your work with them will have a purpose.
To apply, kindly forward your resume to lopterrarecruitment@gmail.com.